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Email Web Motivation
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Email Web Motivation
Call Web Motivation
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
Welcome to
world of
Training &
Digital Marketing Hub
by webmotivation
They key is to move people from the various social media platforms and on to your website otherwise they get distracted.
It depends on your market as to what platforms you use.
The important thing is social media in the now has a business social purpose and you can’t know about it being busy in your business across all platforms. It’s a changing world.
All social media sites have a link to ranking on search engines.
To Blog or not to Blog?
For those of you unsure a blog is a news message part on your website and you can blog about news related to you and your industry. Google alerts is a good resource to get insightful tips about what to blog about.
If you haven’t got a blog facility for your website, I would recommend you create one, a good informative blog is a good way to encourage people to actually return to your website and search engines absolutely love it as well.
Action, Promote and Measure Up
Once you’ve taken the action and these steps we’ve spoken about you will want to assess the true impact of your digital marketing approach.
In the marketing world there is the purchase funnel..
You may already be using another analytics package but I would recommend Google Analytics which is the most popular.
It’s a measurement tool to assess the impacts of user habits so you can test your website accordingly.
There’s a whole raft of stats you can work with…
Some of the main stats
Users / New users – new and returning visitors to your website
Sessions – user interactions a visitor takes
Bounce rate – when someone lands on a single page and exits without going on another page
Page sessions – how many users visited a page or bought items from that page
Average session duration – the average time spent
There are a load of options. Any further questions please get in touch.
Next time I will be talking about…?
Until then. May the Force be with you.
Alex
